But here’s what the dashboard doesn’t tell you. Last week’s breakdown: Jan 22: $1.7K Jan 23: $3.4K (doubled!) Jan 24: $3.1K Jan 25: $1.5K (crashed) Jan 26: $3.2K Jan 27: $4.9K (peak!) Jan 28: $4.5K Notice the pattern? Weekends spike. Weekdays dip. But most sellers miss this. Here’s what we discovered: After analyzing 200+ Amazon […]
Tag Archives: Advertising
Good products. Decent visibility. But inconsistent momentum. Some days looked promising. Others dipped without warning.Sales were happening — but not predictably. So we slowed things down and looked deeper. 📊 UAE – Last 30 Days Performance💰 $41,094.08 in sales📦 92 units ordered👀 1,836 page views What changed wasn’t luck — it was clarity. We focused […]
They explained. At first glance, the dashboard looked calm—no aggressive spikes, no reckless spend. But underneath the lines was a familiar story of control. 📊 Last Week at a Glance Ad Spend: €2,173 Sales Generated: €14,771 CPC: €0.98 ACOS: 14.71% Early in the week, spend was slightly higher while data was being collected. By midweek, […]
In eCommerce, dashboards are everywhere—but true growth comes from understanding the story behind the numbers. Our recent Canada sales performance snapshot offered more than just figures; it highlighted progress, lessons, and the power of consistent optimization. A Snapshot of Performance For the current month to date, the Canada marketplace delivered: 659 units sold $119,981 in […]
The last two weeks in the United States marketplace offered a clear reminder that performance isn’t just about spending more — it’s about spending smart. 📌 Ad Spend: $9.7K📌 Sales Generated: $102.5K📌 Average CPC: $1.12📌 ACOS: 9.46% Behind these numbers is a familiar rhythm every Amazon seller knows — peaks, dips, recalibration, and momentum rebuilding. […]
Sometimes, short timeframes reveal the most important insights. Over the last 7 days, this Amazon Australia account generated AUD 25.65K in sales, showing a 13% increase compared to the previous week and an impressive 132% growth year-over-year. On the surface, it looks like a strong performance—but the real value lies in why it happened. This […]
Last week’s PPC performance for one of my Italy-based Amazon clients is a great example of what happens when strategy leads and data follows. In just 7 days, the campaigns delivered: 📊 Ad Spend: €4,606.84📈 Sales Generated: €53,239.68🎯 ACOS: 8.65%💰 Average CPC: €0.99 What stands out most isn’t just the revenue—it’s the control. Despite daily […]
When this client came to us, the goal wasn’t to “spend more on ads.” It was to 𝐬𝐩𝐞𝐧𝐝 𝐬𝐦𝐚𝐫𝐭𝐞𝐫, especially in a competitive market like Canada. 𝐎𝐯𝐞𝐫 𝐭𝐡𝐞 𝐩𝐚𝐬𝐭 𝐰𝐞𝐞𝐤, 𝐰𝐞 𝐟𝐨𝐜𝐮𝐬𝐞𝐝 𝐨𝐧 𝐭𝐡𝐫𝐞𝐞 𝐭𝐡𝐢𝐧𝐠𝐬: • 𝐂𝐥𝐞𝐚𝐧𝐢𝐧𝐠 𝐮𝐩 𝐢𝐧𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐭 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬 • 𝐓𝐢𝐠𝐡𝐭𝐞𝐧𝐢𝐧𝐠 𝐛𝐢𝐝𝐬 𝐭𝐨 𝐜𝐨𝐧𝐭𝐫𝐨𝐥 𝐂𝐏𝐂 • 𝐋𝐞𝐭𝐭𝐢𝐧𝐠 𝐝𝐚𝐭𝐚 𝐧𝐨𝐭 𝐞𝐦𝐨𝐭𝐢𝐨𝐧 𝐝𝐫𝐢𝐯𝐞 𝐝𝐚𝐢𝐥𝐲 𝐨𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐬 📊 […]
When this client first came on board, the goal was simple but ambitious:stabilize performance, unlock growth, and scale sustainably. Fast forward 30 days — and the numbers tell a powerful story. 💰 676.9K MXN in sales📈 +28% growth vs. the previous 30 days🚀 +147% increase compared to last year✅ Store health: Strong and stable But […]
November 2025 turned out to be one of the strongest PPC months of the year, with key metrics showing consistent improvement and healthy growth across campaigns. The data below highlights how optimized targeting, improved bid control, and continuous monitoring helped deliver exceptional results. 📊 Monthly Performance Overview Total Ad Spend: $31,525.10 Average CPC: $1.51 Total […]