That was the question my client asked while reviewing their Spain marketplace. ๐๐ญ ๐๐ข๐ซ๐ฌ๐ญ ๐ ๐ฅ๐๐ง๐๐, ๐๐ฏ๐๐ซ๐ฒ๐ญ๐ก๐ข๐ง๐ ๐ฌ๐๐๐ฆ๐๐ ๐จ๐ค๐๐ฒ: Page views were consistent Traffic was coming in But something didnโt add up. Because traffic alone doesnโt build a business. Conversion does. So we dug deeper. We analyzed the gaps between visits โ orders We studied buyer […]
Tag Archives: PPC Advertising
๐๐ง๐ ๐ฅ๐ข๐ค๐ ๐๐ฏ๐๐ซ๐ฒ ๐ ๐จ๐จ๐ ๐ฌ๐ญ๐จ๐ซ๐ฒ, ๐ข๐ญ ๐ก๐๐ ๐ฆ๐จ๐ฆ๐๐ง๐ญ๐ฎ๐ฆ, ๐ญ๐๐ง๐ฌ๐ข๐จ๐ง, ๐๐ง๐ ๐ ๐ฌ๐ญ๐ซ๐จ๐ง๐ ๐๐ข๐ง๐ข๐ฌ๐ก. โฌ35,637.71 in sales. 218 units ordered. 8,216 page views. At first glance, these are just metrics. But when you look closer, you start to see the rhythm behind them. There were days when traffic surged but conversions lagged reminding us that visibility […]
SAR 8,490 in sales. 11 units ordered. Avg. order value: SAR 849. Just 5 days in but already a story is unfolding. This isnโt about volume yet. Itโs about value. Fewer orders but significantly higher ticket size. ๐๐ก๐ข๐๐ก ๐ฆ๐๐๐ง๐ฌ ๐จ๐ง๐ ๐ญ๐ก๐ข๐ง๐ : The right customers are showing up. ๐๐ก๐ ๐ฉ๐๐ญ๐ญ๐๐ซ๐ง? Not consistent. Not frequent. But impactful. […]
Not a loud one. Not a chaotic one. A smart one. ๐๐ก๐ ๐ค๐ข๐ง๐ ๐จ๐ ๐ ๐ซ๐จ๐ฐ๐ญ๐ก ๐ฌ๐ญ๐จ๐ซ๐ฒ ๐ญ๐ก๐๐ญ ๐๐จ๐๐ฌ๐งโ๐ญ ๐ฅ๐จ๐จ๐ค ๐๐ซ๐๐ฆ๐๐ญ๐ข๐ ๐๐ญ ๐๐ข๐ซ๐ฌ๐ญ ๐ ๐ฅ๐๐ง๐๐ ๐ฎ๐ง๐ญ๐ข๐ฅ ๐ฒ๐จ๐ฎ ๐ง๐จ๐ญ๐ข๐๐ ๐ญ๐ก๐ ๐ง๐ฎ๐ฆ๐๐๐ซ๐ฌ. 17.47K SGD in the last 30 days. Up 163% vs the previous 30 days. Up 89% vs last year. Thatโs not a lucky month. Thatโs momentum. What […]
Some days spike. Some days dip. But when the right signals align, momentum begins to build. Over the last 30 days in the Spain marketplace, the data revealed a clear story of ๐ฏ๐ข๐ฌ๐ข๐๐ข๐ฅ๐ข๐ญ๐ฒ ๐ญ๐ฎ๐ซ๐ง๐ข๐ง๐ ๐ข๐ง๐ญ๐จ ๐๐จ๐ง๐ฌ๐ข๐ฌ๐ญ๐๐ง๐ญ ๐๐๐ฆ๐๐ง๐. At the beginning of the period, traffic and orders were fluctuating. Customer activity moved up and down something […]
Performance marketing is rarely predictable. Some days the campaigns move slowly. Some days the data looks quiet. And then suddenly the marketplace responds. ๐๐จ๐จ๐ค๐ข๐ง๐ ๐๐ญ ๐ญ๐ก๐ ๐ซ๐๐๐๐ง๐ญ ๐๐๐ ๐ฉ๐๐ซ๐๐จ๐ซ๐ฆ๐๐ง๐๐ ๐ข๐ง ๐ญ๐ก๐ ๐๐๐ ๐ฆ๐๐ซ๐ค๐๐ญ๐ฉ๐ฅ๐๐๐, ๐ญ๐ก๐ ๐ง๐ฎ๐ฆ๐๐๐ซ๐ฌ ๐ญ๐๐ฅ๐ฅ ๐ ๐๐จ๐ฆ๐ฉ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ฌ๐ญ๐จ๐ซ๐ฒ: AED 10,916.14 in sales AED 1,094.09 ad spend AED 2.59 CPC ROAS: 10.01 But the most […]
Advertising, Amazon, Amazon PPC, Ecommerce, Pay per click
๐๐ง๐ ๐ฆ๐จ๐ง๐ญ๐ก, ๐๐ง๐ ๐ฆ๐๐ซ๐ค๐๐ญ๐ฉ๐ฅ๐๐๐, ๐๐ง๐ ๐๐ฅ๐๐๐ซ ๐จ๐๐ฃ๐๐๐ญ๐ข๐ฏ๐: ๐๐ง๐๐ซ๐๐๐ฌ๐ ๐ฌ๐๐ฅ๐๐ฌ ๐ฉ๐ซ๐จ๐๐ข๐ญ๐๐๐ฅ๐ฒ.
๐๐๐ซ๐โ๐ฌ ๐ฐ๐ก๐๐ญ ๐ญ๐ก๐ ๐ฅ๐๐ฌ๐ญ 30 ๐๐๐ฒ๐ฌ ๐ข๐ง ๐ญ๐ก๐ ๐๐ ๐ฅ๐จ๐จ๐ค ๐ฅ๐ข๐ค๐: ๐ฌ๐ง ๐๐๐ฌ๐ญ 30 ๐๐๐ฒ๐ฌ ๐๐๐ซ๐๐จ๐ซ๐ฆ๐๐ง๐๐ ยฃ46,521.03 in Sales 372 Units Ordered 11,101 Page Views But this wasnโt accidental growth. When I stepped in, the focus wasnโt just on โgetting more traffic.โ It was about building a structured growth engine. ๐๐๐ซ๐โ๐ฌ ๐ฐ๐ก๐๐ญ ๐ฐ๐ ๐ฐ๐จ๐ซ๐ค๐๐ ๐จ๐ง […]
๐๐จ๐ง๐ญ๐ก ๐ฌ๐จ ๐๐๐ซ: 135 total order items 143 units ordered โฌ19,284.36 in revenue โฌ142.85 average order value 1.06 units per order But hereโs what makes this interesting. This month wasnโt a straight line. There were early fluctuations. A few quiet days. Then mid-month a surge. One spike crossed โฌ6K+ in a single day. Thatโs not […]
On Feb 18th, sales spiked. On Feb 24th, performance shifted dramatically. And yet ACOS stayed controlled at 12.03%. Most sellers panic when they see fluctuations. I donโt. ๐๐๐๐๐ฎ๐ฌ๐ ๐๐๐ก๐ข๐ง๐ ๐๐ฏ๐๐ซ๐ฒ ๐ฌ๐ฉ๐ข๐ค๐ ๐๐ง๐ ๐๐ข๐ฉ, ๐ญ๐ก๐๐ซ๐โ๐ฌ ๐๐๐ญ๐ ๐ญ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ ๐ฌ๐ญ๐จ๐ซ๐ฒ. Total Ad Spend: ยฃ699.65 Sales Generated: ยฃ5,817.17 Avg CPC: ยฃ0.86 ACOS: 12.03% ๐๐๐ซ๐โ๐ฌ ๐ฐ๐ก๐๐ญ ๐ญ๐ก๐ข๐ฌ ๐ฐ๐๐๐ค ๐ซ๐๐๐ฅ๐ฅ๐ฒ […]
๐๐๐ซ๐ฆ๐๐ง๐ฒ ๐๐จ๐๐ฌ๐งโ๐ญ ๐ฌ๐ก๐จ๐ฎ๐ญ. It builds. Steady. Structured. Intentional. 64 total order items. 70 units ordered. โฌ8,770.66 in revenue. โฌ137.04 average order value. 1.09 units per order. On paper, it looks simple. But behind these numbers is a rhythm. Early days brought controlled traction. A few spikes crossed โฌ2,000+ in single-day revenue. Then came softer days […]