Amazon has introduced Missions, a powerful new tool under the Seller Tier Enhancement Programme (STEP), designed to help sellers accelerate growth and unlock instant rewards. This feature provides a guided, data-backed approach to improving your storeโs performance. What Is Missions? Missions is a personalized growth assistant that recommends specific actions you can take to strengthen […]
Category Archives: Ecommerce
At Amazon Unboxed 2025, one announcement stood out for advertisers:Sponsored Products Video is officially here.This new format gives sellers a powerful way to showcase product features through short, focused video clips โ directly within Amazon search results. How Sponsored Products Video Works Amazon has kept the setup simple and structured: 1. Upload 2โ5 Short Product […]
Managing profitability just became easier. Profit Analytics is a robust new solution designed to help sellers uncover cost-saving opportunities and refine their overall operations. With this tool, you can gain a complete view of your fees, costs, and profit margins across your entire catalog โ including sales, ad spend, refunds, and returns. Profit Analytics consolidates […]
Amazon has introduced a Customer Service Quality Insights dashboard within the Feedback Manager, giving sellers clearer visibility into how their customer support compares across the marketplace. This new feature is designed to help you pinpoint improvement opportunities and elevate the buyer experience for your Fulfilled by Merchant (FBM) orders. What Youโll Find in the Dashboard […]
September brought strong performance results for our Amazon Spain account โ proving once again how a data-led strategy and continuous optimization can drive sustainable growth. ๐ Key Highlights: Sales: โฌ393,966.20 Ad Spend: โฌ26,114.07 Orders: 3,308 ACOS: 4.95% Despite dynamic market conditions, our campaigns maintained excellent efficiency with sub-5% ACOS, while scaling both visibility and conversions. […]
Amazon has recently announced an update to its return policy for buyers in Italy, specifically for Fulfillment by Amazon (FBA) orders. The change aims to promote more sustainable and cost-effective return methods by encouraging customers to use nearby drop-off locations instead of home collections. Whatโs Changing Under the new policy, if a free โReturns without […]
If youโre using Fulfillment by Amazon (FBA), thereโs a valuable opportunity you may not be leveraging yet: Amazonโs Ships in Product Packaging (SIPP) program. Amazon now allows sellers to self-test and certify their products directly inside Seller Centralโmaking it easier than ever to qualify for reduced fees and improved customer experience. What Is Ships in […]
Great news for professional sellers Amazon has introduced new seller incentives in Singapore, offering up to SGD 75,000 to help you launch and scale your business on Amazon.sg. These rewards are designed to support brand owners in building a strong presence and growing their sales in the Singapore marketplace. ๐ฏ What You Get If you […]
Because some categories will drain your wallet long before you ever see a profit. Here are the 5 I always tell new sellers to avoid: 1๏ธโฃ GlasswareLooks profitable on paper โ until FBA breaks half your stock and customers return the rest for tiny chips.Margins vanish fast thanks to replacements and bad reviews. 2๏ธโฃ CBDA […]
Another strong month wrapped up! Hereโs how our Belgium marketplace performed through strategic PPC optimization: Key Metrics: Ad Spend: โฌ26,113.55 Orders: 3,308 Total Sales: โฌ393,966.20 ACOS: 4.95% Our focus this month was on:โ Refining keyword segmentation to maximize high-performing search terms.โ Reducing wasted spend through optimized negative targeting.โ Leveraging campaign-level insights to scale profitable products. […]