One of the biggest challenges with FBM has always been balancing availability with real-world business schedules. Taking time off often meant switching on vacation mode and disappearing from search results entirely. That’s changing. Amazon has rolled out new FBM features that give sellers more control without sacrificing visibility. What’s new: • Seller-set holidaysYou can now […]
Tag Archives: Amazon listing
As we wrapped up the first 15 days of December, I took a closer look at one client’s Amazon performance and compared it with the same date range last year. What stood out wasn’t just growth or decline — it was how strategy shaped the outcome. 📊 December 1–15 Snapshot (This Year):• 2,130 units ordered• […]
A client recently reached out with a frustrating issue on their Amazon variation listing —the product size was showing incorrectly, creating confusion for customers and risking conversions. At first glance, it looked like a simple display problem.In reality, it was a variation structure and size attribute mismatch inside Seller Central. Here’s what we did: ✔ […]
As we move into 2025, Amazon continues to roll out tools and updates designed to help sellers scale smarter and operate more efficiently. Here are a few key highlights every seller should pay attention to: 🔹 𝐊𝐞𝐞𝐩 𝐲𝐨𝐮𝐫 𝐚𝐜𝐜𝐨𝐮𝐧𝐭 𝐡𝐞𝐚𝐥𝐭𝐡𝐲 Your Account Health Rating (AHR) is more important than ever. Staying at 200 or above […]
Black Friday and Cyber Monday may be over, but the insights you gained are just getting started.Now is the perfect time to analyze your performance and turn data into strategies for your next big sales peak. Here are a few powerful Seller Central tools to help you dig deeper: 🔹 Promotions DashboardReview how your deals […]
Last week, a client reached out in panic.Their Bird Banquet product had a major variation issue — the 1 Pound and 10 Pounds options were no longer linked.Customers were confused… traffic was dropping… and the listing was losing momentum. So I dug in. I analyzed the backend, identified the incorrect variation structure, rebuilt the parent […]
With the holiday season fast approaching, it’s essential for Amazon sellers to prioritize 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐬𝐚𝐟𝐞𝐭𝐲 and deliver a smooth, trustworthy shopping experience. If you’re selling in the 𝐀𝐦𝐚𝐳𝐨𝐧 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚 (𝐀𝐔) marketplace, your products must comply with 𝐚𝐥𝐥 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐥𝐚𝐰𝐬, 𝐫𝐞𝐠𝐮𝐥𝐚𝐭𝐢𝐨𝐧𝐬, 𝐚𝐧𝐝 𝐀𝐦𝐚𝐳𝐨𝐧 𝐩𝐨𝐥𝐢𝐜𝐢𝐞𝐬. 𝐊𝐞𝐲 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐂𝐚𝐭𝐞𝐠𝐨𝐫𝐢𝐞𝐬 𝐓𝐡𝐚𝐭 𝐑𝐞𝐪𝐮𝐢𝐫𝐞 𝐌𝐚𝐧𝐝𝐚𝐭𝐨𝐫𝐲 𝐒𝐚𝐟𝐞𝐭𝐲 𝐂𝐨𝐦𝐩𝐥𝐢𝐚𝐧𝐜𝐞 Several product types must […]
Amazon has introduced a powerful new feature—Seller Challenge—designed exclusively for sellers enrolled in Account Health Assurance (AHA). This enhancement provides sellers with a structured and transparent way to request deeper reviews of enforcement actions, especially when traditional appeal options have been exhausted. In this detailed guide, we’ll break down what Seller Challenge is, how it […]
Managing profitability just became easier. Profit Analytics is a robust new solution designed to help sellers uncover cost-saving opportunities and refine their overall operations. With this tool, you can gain a complete view of your fees, costs, and profit margins across your entire catalog — including sales, ad spend, refunds, and returns. Profit Analytics consolidates […]
Amazon has introduced a Customer Service Quality Insights dashboard within the Feedback Manager, giving sellers clearer visibility into how their customer support compares across the marketplace. This new feature is designed to help you pinpoint improvement opportunities and elevate the buyer experience for your Fulfilled by Merchant (FBM) orders. What You’ll Find in the Dashboard […]
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