Most sellers see this and celebrate: 39 orders | 44 units | €4,929 revenue €126.40 average order value But look at the graph. Day 16: €6,200 in sales. Day 17: €800. This isn’t sustainable growth. It’s a rollercoaster that’s destroying our inventory planning. THE HIDDEN COSTS OF VOLATILE SALES: 1. INVENTORY CHAOS When sales swing […]
Tag Archives: Amazon expert
𝐁𝐮𝐭 𝐡𝐞𝐫𝐞’𝐬 𝐰𝐡𝐚𝐭 𝐭𝐡𝐞 𝐜𝐡𝐚𝐫𝐭 𝐫𝐞𝐚𝐥𝐥𝐲 𝐫𝐞𝐯𝐞𝐚𝐥𝐬. Most Amazon sellers look at this dashboard and think: “4% ACoS? That’s incredible!” 𝐖𝐫𝐨𝐧𝐠. I see a 𝐡𝐢𝐝𝐝𝐞𝐧 𝐩𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐥𝐞𝐚𝐤 costing thousands in missed opportunity. Here’s what happened in Canada over 25 days: 𝐒𝐩𝐞𝐧𝐝: Stable ~$60-90/day 𝐒𝐚𝐥𝐞𝐬: Massive volatility ($1.5K to $4.5K swings) 𝐂𝐏𝐂: Climbing steadily 𝐀𝐂𝐨𝐒: Erratic […]
We’ve introduced Service Hub to make it easier for sellers to meet mandatory VAT and Extended Producer Responsibility (EPR) requirements when selling across European marketplaces. Service Hub allows you to quickly compare, connect, and choose trusted compliance service providers so you can focus more on growth and less on paperwork. With Service Hub, you can: […]
On Amazon, growth often looks simple from the outside: add more products, expand variations, and reach more customers. But behind the scenes, sellers know the truth if your listing structure isn’t right, even the best products can struggle to perform. Recently, I partnered with a client who was launching a complex variation listing for a […]
Amazon has announced a new login update designed to improve the security of Seller Central accounts. Beginning December 2, 2025, Passkey verification will be encouraged for all sellers as part of Amazon’s commitment to safer and more reliable account access. What Is Passkey Verification? Passkey authentication is a modern, password-free login method that uses your […]
Amazon has introduced Missions, a powerful new tool under the Seller Tier Enhancement Programme (STEP), designed to help sellers accelerate growth and unlock instant rewards. This feature provides a guided, data-backed approach to improving your store’s performance. What Is Missions? Missions is a personalized growth assistant that recommends specific actions you can take to strengthen […]
September brought strong performance results for our Amazon Spain account — proving once again how a data-led strategy and continuous optimization can drive sustainable growth. 📊 Key Highlights: Sales: €393,966.20 Ad Spend: €26,114.07 Orders: 3,308 ACOS: 4.95% Despite dynamic market conditions, our campaigns maintained excellent efficiency with sub-5% ACOS, while scaling both visibility and conversions. […]
Last month was all about smart strategy, testing, and continuous optimization — and the results speak for themselves! 💪 📊 September Highlights: 💰 Total Sales: €396,336.98 📈 Ad Spend: €26,013.47 🛒 Orders: 3,341 🎯 ACOS: 4.92% From refining keyword targeting to optimizing bids and creatives, every step was focused on improving efficiency and […]
Amazon has officially announced the removal of deprecated and irrelevant variation themes across marketplaces. 📅 Timeline: Rollout begins: September 2, 2025 Completion by: November 30, 2025 ⚠️ What this means for sellers: Variation themes marked as “Deprecated: Do Not Use” will no longer be accepted. Any listing updates using these outdated themes will throw errors […]