Recent diplomacy between the U.S. and China has yielded a surprising shift in the global trade balance. On one side, Donald Trump announced a reduction of the U.S. “fentanyl” tariff on Chinese goods from 20% to 10%, following high-level talks with Chinese President Xi Jinping.On the other side, China agreed to delay its planned export […]
Category Archives: Creative
Another strong month wrapped up! Here’s how our Belgium marketplace performed through strategic PPC optimization: Key Metrics: Ad Spend: €26,113.55 Orders: 3,308 Total Sales: €393,966.20 ACOS: 4.95% Our focus this month was on:✅ Refining keyword segmentation to maximize high-performing search terms.✅ Reducing wasted spend through optimized negative targeting.✅ Leveraging campaign-level insights to scale profitable products. […]
Amazon is introducing a significant update to its coupon fee structure effective November 5, 2025, aimed at providing sellers with greater cost transparency and predictability, especially ahead of the Black Friday and Cyber Monday shopping season. Here’s what’s changing: Variable coupon fees will now be capped at €100 per coupon for any coupons created on […]
September brought some impressive results in our Amazon PPC campaigns a perfect reflection of how strategic optimization and data-backed decisions can drive scalable growth. Here’s the breakdownAd Spend: MX$556,691.20Orders: 3,308Sales: MX$8,404,452.37ACOS: 4.95% That’s not just a healthy return on ad spend — it’s proof that smart keyword targeting, refined bidding strategies, and high-performing creatives truly […]
Overview September 2025 marked a strong month across multiple international markets, reflecting solid sales growth, efficient ad spending, and a well-balanced ACOS. Our focus on maintaining advertising efficiency and regional diversification continues to drive steady performance in both European and Asia Pacific markets. European Market Performance Our European regions — including Italy, Spain, Netherlands, Sweden, […]
Recently, one of my clients faced a major challenge with their 𝐀𝐦𝐚𝐳𝐨𝐧 𝐥𝐢𝐬𝐭𝐢𝐧𝐠 𝐢𝐧 𝐭𝐡𝐞 𝐂𝐡𝐢𝐥𝐝𝐫𝐞𝐧’𝐬 𝐓𝐨𝐲𝐬 (𝐫𝐞𝐬𝐭𝐫𝐢𝐜𝐭𝐞𝐝) 𝐜𝐚𝐭𝐞𝐠𝐨𝐫𝐲. The product was flagged for compliance, leading to an inactive listing and potential revenue loss. I immediately stepped in, prepared an 𝐚𝐩𝐩𝐞𝐚𝐥 𝐭𝐨 𝐀𝐦𝐚𝐳𝐨𝐧 𝐜𝐨𝐦𝐩𝐥𝐢𝐚𝐧𝐜𝐞, and successfully addressed all the requirements. ✅ 💡 The result? 👉 […]
The latest Global Performance Overview highlights a powerful surge in global e-commerce metrics, demonstrating how strategic optimization and cross-market expertise are driving exceptional results across key regions. 💰 Total Global Sales: $4.7 Million Our total sales reached an impressive $4.7 million, marking a 37% year-over-year (YoY) growth. This consistent upward trend reflects the strength of […]
𝐏𝐫𝐢𝐦𝐞 𝐁𝐢𝐠 𝐃𝐞𝐚𝐥 𝐃𝐚𝐲𝐬 𝐑𝐞𝐭𝐮𝐫𝐧𝐬 (𝐎𝐜𝐭 7–8, 2025) Amazon is re-launching its fall Prime shopping event. Sellers should prepare deals, coupon strategies, and inventory to take full advantage of the spike in traffic. 𝐇𝐨𝐥𝐢𝐝𝐚𝐲 𝐏𝐞𝐚𝐤 𝐅𝐮𝐥𝐟𝐢𝐥𝐥𝐦𝐞𝐧𝐭 𝐅𝐞𝐞𝐬 𝐁𝐞𝐠𝐢𝐧 𝐎𝐜𝐭 15 For non-apparel, apparel, and dangerous goods, new peak fulfillment fees will go into effect from […]
Amazon sellers — the prep game is changing in a major way. 📅 Starting January 1, 2026, Amazon will no longer provide prep and labeling services for FBA shipments in the U.S. That includes AWD, AGL, SEND, and Supply Chain Portal inventory too. 🔍 𝐇𝐞𝐫𝐞’𝐬 𝐰𝐡𝐚𝐭 𝐬𝐞𝐫𝐢𝐨𝐮𝐬 𝐬𝐞𝐥𝐥𝐞𝐫𝐬 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐝𝐨 𝐍𝐎𝐖: ✅ Prep & […]
Amazon rolled out MAJOR changes to promo fee structures starting June 2, 2025 — and most brands didn’t even blink. Here’s what it means: 🔍 𝐇𝐞𝐫𝐞’𝐬 𝐡𝐨𝐰 𝐭𝐡𝐞 𝐠𝐚𝐦𝐞 𝐡𝐚𝐬 𝐜𝐡𝐚𝐧𝐠𝐞𝐝: ⚡ Lightning Deals 👉 Used to be $150 flat 👉 Now $70/day + 1% of sales (max $2,000) 🏷️ 𝐁𝐞𝐬𝐭 𝐃𝐞𝐚𝐥𝐬 👉 Was $300 […]