Last weekโs PPC performance for one of my Italy-based Amazon clients is a great example of what happens when strategy leads and data follows. In just 7 days, the campaigns delivered: ๐ Ad Spend: โฌ4,606.84๐ Sales Generated: โฌ53,239.68๐ฏ ACOS: 8.65%๐ฐ Average CPC: โฌ0.99 What stands out most isnโt just the revenueโitโs the control. Despite daily […]
Category Archives: Advertising
Over the past 30 days, one of our Spain-based Amazon accounts quietly told a powerful story. The store stayed healthy.Sales reached โฌ41.8K.Thatโs a 99% increase compared to the previous 30 days and 32% growth year over year. But this wasnโt luck. Behind these numbers was a focused approach: Daily performance monitoring Smart inventory and listing […]
A client recently reached out with a frustrating issue on their Amazon variation listing โthe product size was showing incorrectly, creating confusion for customers and risking conversions. At first glance, it looked like a simple display problem.In reality, it was a variation structure and size attribute mismatch inside Seller Central. Hereโs what we did: โ […]
When this client came to us, the goal wasnโt to โspend more on ads.โ It was to ๐ฌ๐ฉ๐๐ง๐ ๐ฌ๐ฆ๐๐ซ๐ญ๐๐ซ, especially in a competitive market like Canada. ๐๐ฏ๐๐ซ ๐ญ๐ก๐ ๐ฉ๐๐ฌ๐ญ ๐ฐ๐๐๐ค, ๐ฐ๐ ๐๐จ๐๐ฎ๐ฌ๐๐ ๐จ๐ง ๐ญ๐ก๐ซ๐๐ ๐ญ๐ก๐ข๐ง๐ ๐ฌ: โข ๐๐ฅ๐๐๐ง๐ข๐ง๐ ๐ฎ๐ฉ ๐ข๐ง๐๐๐๐ข๐๐ข๐๐ง๐ญ ๐ค๐๐ฒ๐ฐ๐จ๐ซ๐๐ฌ โข ๐๐ข๐ ๐ก๐ญ๐๐ง๐ข๐ง๐ ๐๐ข๐๐ฌ ๐ญ๐จ ๐๐จ๐ง๐ญ๐ซ๐จ๐ฅ ๐๐๐ โข ๐๐๐ญ๐ญ๐ข๐ง๐ ๐๐๐ญ๐ ๐ง๐จ๐ญ ๐๐ฆ๐จ๐ญ๐ข๐จ๐ง ๐๐ซ๐ข๐ฏ๐ ๐๐๐ข๐ฅ๐ฒ ๐จ๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐๐ญ๐ข๐จ๐ง๐ฌ ๐ […]
When this client first came on board, the goal was simple but ambitious:stabilize performance, unlock growth, and scale sustainably. Fast forward 30 days โ and the numbers tell a powerful story. ๐ฐ 676.9K MXN in sales๐ +28% growth vs. the previous 30 days๐ +147% increase compared to last yearโ Store health: Strong and stable But […]
November 2025 turned out to be one of the strongest PPC months of the year, with key metrics showing consistent improvement and healthy growth across campaigns. The data below highlights how optimized targeting, improved bid control, and continuous monitoring helped deliver exceptional results. ๐ Monthly Performance Overview Total Ad Spend: $31,525.10 Average CPC: $1.51 Total […]
Black Friday and Cyber Monday may be over, but the insights you gained are just getting started.Now is the perfect time to analyze your performance and turn data into strategies for your next big sales peak. Here are a few powerful Seller Central tools to help you dig deeper: ๐น Promotions DashboardReview how your deals […]
A few weeks ago, a client came to me frustrated with their Amazon ads: โ Rising ad spendโ Flat salesโ No clear strategyโ No idea which keywords were actually driving profit They didnโt just want โlower ACOSโโฆThey wanted growth โ sustainable, profitable, scalable growth. So I took over their PPC campaigns and did what most […]
A few weeks ago, I sat down with a client who felt stuck.Sales were coming inโฆ but profit wasnโt.Every day, ads were running, budgets were being spent, and honestly โ it felt like playing roulette with Amazon PPC. So, I told them one thing:โGive me 30 days. We wonโt chase clicks. Weโll chase clarity.โ We […]
Amazon has rolled out an upgraded version of the Revenue Calculator, designed to help sellers project their profitability more accurately across various fulfillment methods. With cost transparency becoming increasingly important, this tool allows sellers to preview both current and upcoming 2026 fulfillment fees, making planning and decision-making easier. Key Benefits of the Revenue Calculator โ […]