At Ecoms Expert, we continue to push boundaries in achieving high-performing results through data-driven Amazon PPC strategies. Our consistent optimization and deep focus on ROI have led to another strong month of performance in the UK marketplace.
๐ Performance Overview (1st โ 21st September 2025)
Hereโs a breakdown of our campaign performance during this period:
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๐ฐ Total Ad Spend: ยฃ1,934.68
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๐๏ธ Total Sales Generated: ยฃ20,692.80
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๐ฆ Total Orders: 196
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๐ฏ ACOS (Advertising Cost of Sales): 9.35%
This represents a significant improvement in cost efficiency and conversion, while maintaining consistent traffic and sales growth.
๐ What We Focused On:
Our strategy this month was centered on balancing aggressive sales growth with profitability and sustainability. Hereโs how we made it happen:
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Keyword Optimization:
Identified and prioritized high-converting keywords using advanced analytics tools, improving both click-through rates and conversion performance. -
Bid Strategy Adjustment:
Optimized bids across top-performing campaigns to balance visibility and cost-efficiency. This helped reduce wasted ad spend and increase return on investment. -
Search Term Refinement:
Regular negative keyword audits were performed to eliminate irrelevant clicks and improve overall campaign health. -
Targeted Campaign Expansion:
Introduced new campaigns for seasonal and trending keywords to capture additional high-intent traffic. -
Ad Creative Testing:
Conducted A/B testing for ad copies and images to determine which combinations performed best for engagement and conversions.
๐ผ Key Takeaways
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Our ACOS remained under 10%, showing strong cost control while sustaining growth.
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The sales-to-spend ratio of over 10:1 reflects efficient budget utilization.
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This performance is a result of strategic ad scaling, backed by continuous data monitoring and optimization.
๐ฎ Next Steps
For October, our focus will be on:
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Scaling winning campaigns for Q4 seasonal demand.
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Launching new sponsored display strategies to expand brand visibility.
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Further refining our keyword portfolio to maintain top-performing ROAS (Return on Ad Spend).
At Ecoms Expert, we believe that PPC success is not just about spending more โ itโs about spending smarter. Through precise optimization and deep performance insight, we continue to drive measurable growth for our partners.
๐ Want to scale your brand like this? Letโs connect and discuss how data-driven PPC can transform your Amazon business.

