If you’re still throwing keywords into campaigns and hoping for the best โ itโs time to rethink your strategy.
๐ ๐๐๐ซ๐โ๐ฌ ๐ฐ๐ก๐๐ญ ๐ก๐ข๐ ๐ก-๐ฉ๐๐ซ๐๐จ๐ซ๐ฆ๐ข๐ง๐ ๐ฌ๐๐ฅ๐ฅ๐๐ซ๐ฌ ๐๐จ ๐ฐ๐ข๐ญ๐ก ๐ค๐๐ฒ๐ฐ๐จ๐ซ๐๐ฌ:
โ
Identify long-tail and low-competition keywords that convert
โ
Segment match types (broad, phrase, exact) with clear intent
โ
Continuously mine customer search terms for hidden gems
โ
Optimize bids based on ACOS, CVR & search volume
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Negate irrelevant or bleeding keywords ruthlessly
๐ ๐๐ฒ ๐ญ๐ข๐ฉ? ๐ Treat your keyword targeting like a portfolio โ review it weekly, double down on winners, cut the waste.
๐ฌ Precision beats volume every single time. Itโs not about how many keywords you run โ itโs about how well you control them.
What’s your go-to tactic for uncovering converting keywords?
๐ Share your best keyword discovery hacks ๐
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