

Every Amazon business is different and needs to be handled accordingly. We developed our well-oiled, tried-and-true 5-step method to uncover what’s ideal for your business and how we can work with your brand to meet your advertising objectives because of this.
- Account Evaluation
- Onboarding and Account Triage
- Restructure and Scale
- Ongoing Optimization
- Ongoing Collaboration

An Amazon marketing agency will work with your team to decrease your PPC advertising cost of sales (ACoS), optimize your ad campaigns, and increase your ROI—while maximizing services from Amazon advertising which are highly-effective. All serious Amazon sellers should be using Amazon advertising and targeting ACoS.
We know that startups and small businesses (even Amazon businesses) may not have the resources—both people and money—to manage ads and ad spend optimally. Even for enterprise-sized organizations, PPC management demands serious time and effort; some of that might be handled by automation and the rest should be managed by an expert Amazon PPC agency so your organization can focus on vital business operations.
The core services of any Amazon marketing specialist should include auditing the organization’s site and developing a customized Amazon PPC strategy aligned with business goals based on the results of the audits. PPC management should also include Amazon SEO, consulting, posts management, PPC, and storefront and branding.
Our Amazon PPC management service uses proven tactics for Amazon ad campaigns that include mastery of keyword research, keyword bidding, Amazon sponsored products, ad groups, Amazon sales, and listing optimization. We understand search terms and algorithms at a deeper level, which allows us to avoid negative keywords and develop effective strategies for new campaigns.

1. Account Evaluation
Account evaluations are a great way for us to know your account and report back on what pros and cons are catching our eye.
2. Onboarding and Account Triage
After the evaluation, comes the account triage. We’ll have an assigned account manager take over your account, start working on the pain points, and “clean up” the account effectively to have it ready for scaling.
3. Restructure and Scale
When triage is complete, we start restructuring the account, renaming advertising campaigns, building new ones and putting the account on a path to growth.
4. Ongoing Optimization
From there on, we’ll keep on optimizing your Amazon PPC Account, finding new ways to grow and applying effective methods and new features Amazon introduces to scale.
5. Ongoing Collaboration:
We keep in touch to update you about your Amazon PPC campaigns, discuss the next steps, and raise any concerns you have. We will also be reporting back to you on your account’s performance on a monthly basis.
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